Data Scientist Freelancer – United States – Remote

Valtech is seeking an experienced and highly skilled Data Scientist to join our dynamic Data & Analytics team. This role will focus on driving data-driven insights for marketing optimization, with an emphasis on Marketing Mix Modeling, database management, and advanced analytics within the digital marketing and customer data platform (CDP) spaces.

You will play a key role in supporting our marketing teams by leveraging data and advanced modeling techniques to optimize marketing performance and decision-making. Ideal candidates will have a strong background in data science, machine learning, and big data technologies, and will be skilled in SQL, Python, and R. Experience in marketing analytics, data pipeline development, and cloud technologies is also crucial.

Responsibilities:

• Marketing Mix Modeling: Develop and implement advanced statistical models to analyze and optimize marketing performance. Work closely with marketing teams to identify KPIs and establish metrics for measuring the effectiveness of campaigns.
• Database Management: Design, develop, and maintain robust databases to ensure efficient data storage, retrieval, and security, while upholding data integrity and availability.
• Data Modeling: Collaborate with cross-functional teams to understand business requirements, design and build appropriate data models to support analytical needs.
• Data Pipeline Construction: Develop and manage end-to-end data pipelines that enable streamlined data processing, integration, and analysis.
• Data Quality and Cleansing: Establish and enforce data quality standards and lead efforts to clean and validate data, ensuring consistency and accuracy for analytical purposes.
• Machine Learning & Deep Learning: Apply advanced machine learning and deep learning techniques to solve complex business problems, improving predictive models and optimizing marketing strategies.
• Cloud Platforms & Big Data: Leverage cloud services (e.g., AWS, Azure, Google Cloud) and big data technologies (e.g., Hadoop, Spark) to process and analyze large-scale datasets efficiently.
• Natural Language Processing (NLP): Implement NLP techniques to extract valuable insights from unstructured text data, enhancing customer insights and business intelligence.

Required Skills & Experience:

• Marketing Analytics: Proven experience with Marketing Mix Modeling and applying data science techniques to marketing strategies.
• Data Science Tools: Strong proficiency in SQL, Python, R, and relevant data science tools and languages for data analysis, visualization, and manipulation.
• Big Data Technologies: Familiarity with tools like Hadoop, Spark, and experience with scalable data processing platforms.
• Data Pipeline Development: Experience in building, optimizing, and maintaining end-to-end data pipelines for large-scale data processing.
• Cloud Computing: Experience working with cloud platforms such as AWS, Azure, or Google Cloud for scalable data storage and processing.
• Machine Learning & Deep Learning: Expertise in applying machine learning, deep learning, and NLP to solve complex problems and drive business results.
• Collaboration & Communication: Strong interpersonal and communication skills, with the ability to present technical findings to both technical and non-technical stakeholders.

Nice to Have:

• Experience with analytics platforms like Adobe Analytics or Google Analytics.
• Ability to engineer features from raw data to improve model performance.
• Passion for staying updated on the latest advancements in data science and applying them to improve marketing strategies.

About Valtech:

Valtech is a global leader in experience innovation, helping clients unlock the power of technology to drive business transformation. We believe that the future lies in creating exceptional experiences that elevate brands and connect with customers. As a company, we are committed to fostering an inclusive, diverse, and entrepreneurial culture where creative problem-solving and teamwork thrive.

Our values are the foundation of our work:

• Share: We believe in open dialogue and sharing expertise with our clients and colleagues.
• Dare: We thrive in ambiguity, simplifying the complex and connecting the uncommon.
• Care: We’re committed to making the world a better place through the transformative power of technology.

Why Join Us?

This is an exciting opportunity to work with cutting-edge technologies, collaborate with talented professionals, and drive innovation in the digital marketing and analytics space. If you’re passionate about data science and marketing optimization and are looking for a challenging and dynamic role, this is your chance to make an impact.

Valtech is an Equal Opportunity Employer:

We are committed to diversity and inclusion, and we strive to maintain a work environment that is free of bias, prejudice, and harassment. We welcome applicants from all backgrounds and are proud to provide equal employment opportunities to all employees and candidates.

Accommodation Requests: We are committed to providing accommodations for individuals with disabilities during the recruitment process. Please contact us to request accommodations.

WhatsApp Telegram Facebook LinkedIn